Marketing Guy / Head of Marketing

The role

You own how Duel shows up in the world. Not a channel, not a funnel — the whole surface. Brand, content, community, partnerships, and the stunts that get us talked about without paying for it.

Duel’s brand is a weapon and the product backs up every claim. Your job is to point it at the right people, at the right time, in the most memorable way possible.

There is no marketing team yet. You’ll build it.

What you’ll do

• Own brand strategy and creative direction across every channel
• Plan and execute disruptive campaigns, activations, and stunts
• Grow Duel’s presence on social and community platforms into something people follow
• Own the affiliate, KOL, and creator strategy alongside the specialists who run it
• Turn anti-establishment positioning into cultural moments, not marketing copy
• Build and lead a marketing team from the ground up
• Make sure the brand lives inside the product, not just around it

What you’ll need

• Senior marketing experience in gaming, gambling, crypto, or entertainment
• A portfolio of work that made people talk — campaigns, stunts, moments you started
• Natural instinct for culture, internet, and what makes something spread
• Comfortable with controversy as a strategy, not just a side effect
• Builder, not a presenter. You execute, you don’t deck.
• Crypto-native. If you need a primer on degen culture, this isn’t for you.
• Able to own a creative vision and let the founder burn it down and start again

Come make the casino the industry can’t stop talking about.